Hospitality industry in ghana pdf

The sample population is 30 employees each from the two aforesaid organizations. Employee turnover is a problem for organizations and is one of the challenges facing human resource managers. In ghana, hospitality tourism tertiary education faces great challenges in the development of human capital for the hospitality tourism industry. The main aim of the study was to assess hospitality training and hospitality practices in ghana. Again, though the study by atindanbila was on stress, the focus of his study was on lecturers at the university of ghana. From changing weather to changing governments, all these factors can impact it deeply. Tourism is currently the fourth largest source of foreign exchange earnings estimated at us2. Developments and challenges in the hospitality and tourism. Hotels, airlines, and other travel segments are particularly vulnerable to the ebbs and flows of economic conditions.

List of hospitality companies and services in ghana. Ambitious plans are afoot to increase visitor numbers fivefold by 2027, capitalising on the countrys natural beauty, cultural heritage, hospitality, and safety and security. Data was analysed through factor analysis, ranking, oneway. The hotel industry in ghana the research setting was the hotel industry in ghana. The quality of service in hotel industry is an important factor of successful business. The hospitality industry is dynamic and highly competitive.

In the same vein, the environmental protection agency. Emerging trends and influences in ghanaian hospitality industry. It further sought to identify which of these factors is the most influential in keeping customers satisfied with hotel services in ghana. Hospitality is one very important facet of ghana s economy. Managing the hospitality industry with crm in ghana the hospitality industry in ghana is fallen steadily and the need to develop strategic measures to rescue the sector needs urgent attention. The study aims to measure employee satisfaction at two organizations viz, taj mahal hotel and itc maurya hotel, and to analyze which parameters play an important role in determining overall employee satisfaction. The hospitality and tourism industry in ghana has moved from the sidelines to the centre stage of socioeconomic strategies. Moreover, as the study was conducted in both 3 and 4star hotels in a prestigious location of. In a bid to get its fair share in this industry, the government of ghana has given greater attention to developing the hospitality industry to attract and. If any of the industries is really too susceptible to the environmental factors then it is the hospitality industry. Over the next 12 years ghana aims to move from an offthebeatentrack locale to a major player in african tourism.

Currently, ghana ranks 14th on the list of most visited tourism destinations in africa isser, 2009. A study of events organised by hospitality industries in. Pwcs hospitality and leisure practice provides guidance in such areas as cruises, gaming, lodging, marinas, sports facilities and teams, travel and tourism. At independence, the philosophy was that the government had to be involved in daytoday. Developing service delivery standards for the hospitality industry in ghana regina atsutsey 1 patrick tandohoffin 2 1. Service quality in small hotels in ghana ugspace university of. This renewal sits at the confluence of two intellectual trajectories.

Event management, hospitality industry, planning outcomes, event planning, ghana. According to a report by ernst and young, 20 the hospitality industry. Here are five opportunity for investment in ghanas hospitality industry. In terms of approach, the study adopted a survey methodology and the population of the study consisted of hospitality teachers and managers involved in the hospitality industry in ghana. Challenges in the hotel industry in ghana news ghana. An investigation into the high turnover of employees within. A number of internationallybranded hotels are based in accra. Emerging trends and influences in ghanaian hospitality. List of hospitality industry in ghana companies and services in ghana. Developments and challenges in the hospitality and tourism sector. Majority of the studies on accommodation in ghana are limited to hotel facilities rather than employees 11. Pdf factors that influence labour turnover intentions in. May 09, 2016 hospitality is one very important facet of ghana s economy.

Bridging the gap between hospitalitytourism education and. Ghanas tourism and hospitality industry has seen tremendous improvement over the past few years, with a massive internet penetration and modernization fused with advancement in technology. High hotel costs are primarily due to high hotel development costs and the cost of debt. These figures clearly indicate that the role of tourism and hospitality as a job provider is significant. Developing service delivery standards for the hospitality. A lot of revenue is generated from the tourism industry as a result of the influx. In this case, the article will only inform you on the hospitality and the banking industries in ghana. Since gaining independence in the late 1950s, ghana has gone through a number of socioeconomic reforms amankwahamoah, 2016. Customer relationship management practices in the hotel. Developments and challenges in the hospitality and tourism sector issues paper for discussion at the global dialogue forum for the hotels, catering, tourism sector 2324 november 2010 geneva, 2010 international labour office geneva. The hospitality industry involves hotels, restaurants, and tourism.

The company commenced business in october 1998 under the companies code of ghana, 1963 act 179. Opportunity for investment in ghanas hospitality industry. Of course, not many things are capable of stopping really adventurous people from seeing other parts of their world. Even though the main purpose of the hospitality programme is to equip students with knowledge and skills to meet industry needs, graduates are not.

This lesson covers ghanas troubled hospitality industry, why it is struggling. These figures clearly indicate that the role of tourism and hospitality. Hospitality and leisure companies must meet the challenges of consumer trends, economic conditions, technology and competition. Tourism in ghana tourism is a key economic driver in ghana which generates foreign exchange earnings, creates jobs and wealth as well as stimulates other sectors of the economy. When tourism blossoms, the hotel industry benefits the most as more and more foreign visitors troop into the country and utilise hotels to the advantage of the. One very pertinent problem in the hotel industry in ghana is the general lack of skilled personnel in various positions at our hotels. Business and government interdependence in emerging. Effectiveness of total quality management in nepal. Conduct research, create statistical reports, and prepare agendas for top management. Hospitality ghana list of ghana hospitality companies. As the service industry is set to continue to lead in the ghanaian economy, the number of hotels and lodges in the country are growing, according to pwc. Leveraged our extensive expertise in the hospitality and real estate industries, as well as our global network of relationships with csuite executives, to help identify top. Unparalleled experience pwcs team of hotel specialists provide an unbiased overview of how the hotel industry in south africa, nigeria, mauritius, kenya, namibia and tanzania is expected to develop over the coming years. However, few hotels have heard about tqm walker and salameh, 1990, and therefore there is still a lack of literature about tqm in hospitality industry.

Questionnaires were the main instrument used to solicit data from the studys respondents. Pdf a study of events organised by hospitality industries in accra. In a bid to get its fair share in this industry, the government of ghana has given greater attention to developing the hospitality industry to attract and accommodate a large number of tourists. The hospitality sector thrives on the natural human urge for adventure. Nov 06, 2017 business news of monday, 6 november 2017. For a successful career in the hotel management industry, you must. The focus of this study is narrowed down to hotels as part of the hospitality industry because of its ubiquity in ghana. A lot of revenue is generated from the tourism industry as a result of the influx of foreign visitors to the country. Challenges of training tourism and hospitality workers in.

Assessing hospitality training and practices in ghana. Employment in the worlds tourism and hospitality industry in 2007 is also estimated at 8. As at may 2017, there were 2723 hotels and lodges in ghana, it said. Assessing employee empowerment implementation in popular. The hotel and restaurant subsectors analysed in this paper include data and information about accommodation hotels, boarding houses, motels, tourist camps, holiday centres, resorts and youthbackpacker hostels and wider hospitality restaurants, bars.

In terms of technology, the introduction and increased acceptance of ecommerce platforms has increased the visibility of many hotels and increased profit margins for the so called. Employing a sequential mixed methods approach, questionnaire and an interview guide were used to collect data. Energy, water and waste management in the accommodation. Problem statement in spite of the numerous studies on employee empowerment and its impact on employee, little research. Eusbett hotel limited is a whollyowned ghanaian company incorporated 1998. As a result, the number of inbound tourists is expected to increase at a quick rate, further pushing the demand for hotels. It is also documented that among the challenges facing ghanaian hotel industry is lack of adequate and quality skilled personnel. Navigating the industry despite unprecedented levels of political and economic uncertainty, tourism.

Mar 09, 2018 hospitalitytourism industry pestel analysis. Drivers of customer satisfaction in the hotel industry in. Crm as a concept has different dimensions of implementation. The study was a crosssectional survey and employed quantitative research approach. The hospitality industry in ghana and other parts of africa has seen huge growth around rising commercial centres and natural resources extraction, with many international brands such as.

A crosssectional survey using a 5point likert scale questionnaire was used to randomly collect data from 530 managers within the hospitality industry in ghana. Ghana has 2,723 hotels and lodges pwc ghana business news. This study seeks to determine the factors that influence labour turnover in the hospitality industry. Aug 23, 2017 it adds that ghanas hospitality industry grew 1. The relevance of hotel units in the hospitality and tourism industry cannot be overestimated.

These visitors often have nowhere to stay than to book hotels and guesthouses. We take an in depth look at the key trends observed in the vibrant hotel industry as well as challenges and future prospects for the various african markets. Ghana s tourism and hospitality industry has seen tremendous improvement over the past few years, with a massive internet penetration and modernization fused with advancement in technology. Studies on the impact of empowerment on employee performance and its effect on patronage in the hospitality industry, however, is still lacking in the ghanaian context. This article will share with you all that involves the restaurants, the hotels, and tourism in ghana. In this regard the successful implementation of crm strategy was of great benefit to the organizations adopting it, since such organizations can reap the benefit of increasing sales through better market segmentation, customizing products. The hospitality industry is growing very fast and luxury chains from all around the world, like kempinski from switzerland and marriott are opening hotels in ghana. Nov 04, 2014 the third strategic element to a swot analysis of hotel industry in india is the opportunities.

Drivers of customer satisfaction in the hotel industry in ghana. In ghana, tertiary industries include banking, hospitality, public health, telecommunication, and education. Event management, hospitality industry, planning outcomes, event planning, ghana pool sides at the african regent and mensvic grand hotels, accra, ghana. Energy, water and waste management in the accommodation sector of tamale metropolis, ghana in simpler terms as a process and practice introduced by an organzaton for reducng, elimnatng and dealy pre venting negative environmental impact arising from its undertaking.

Managing staff, overseeing facility maintenance, developing budgets and creating marketing and promotions campaigns. The study assessed the factors that account for high rates of labour turnover in the hospitality industry hotels in the sunyani municipality of ghana and sought to ascertain the rate of turnover, identify factors accounting for it and suggest. The country has gradually become one of africas most popular tourist destinations, with people from all walks of life now desiring to experience the. Hospitality is one very important facet of ghanas economy. This is in close connection with tourism and hotels.

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